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31-03-2014
SIHH 2014
IWC transports guests into an underwater world featuring a unique
performance from Cirque du Soleil
Geneva, 21 January 2014 - To mark the launch of the new Aquatimer collection, IWC Schaffhausen and around 800 guests from all over the world gathered at the Salon International de la Haute Horlogerie(SIHH) for a very special kind of evening. The Swiss luxury watch manufacturer transportedits
Friends of the Brand, including Kevin Spacey, Marc Forster, Ewan McGregor, Luís Figo, Fabian Cancellara, Lewis Hamilton, Nico Rosberg, Karolina Kurkova and Adriana Lima, to a unique setting that simulatedthe world both above and below the ocean surface. The highlight of the evening was a performance designedespecially for IWC by Cirque du Soleil, whose artists examined the mysteries of time with musical interludes provided by former Supertramp vocalist Roger Hodgson.
